Booking.com's Travel Sustainable Badge on CNN

Our work made it to CNN! We are incredibly proud to see the methodology we have developed with Booking.com featured on such a huge world news channel.

“Booking.com has methodically developed, tested, and refined this method drawing from GSTC’s expertise and the globally-recognized GSTC Criteria,” says GSTC CEO Randy Durband, “lending strong credibility to the framework that has been so carefully crafted.”

Booking.com partnered with Sustainalize to create an impact model for the sustainability efforts of accommodations, which formed the foundation of their first-of-its-kind Travel Sustainable badge. The methodology is supported by Global Sustainable Tourism Council (GSTC) and validated by Travelist.pl.

For more information on the Travel Sustainable Badge, take a look at the press release of Booking.com or our case: ‘Booking.com – Making sustainable travel easier for everyone’.

Experts at work
Misha Elkerbout

Misha Elkerbout

Senior Consultant, Sustainalize

Quinten Geleijnse

Quinten Geleijnse

Consultant, Sustainalize

Published on: 25 November 2021

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Met OV

Phasellus dignissim nulla tincidunt ultrices interdum. Nulla a enim ullamcorper, consectetur ligula sit amet, rutrum ante. Praesent cursus viverra urna ut sagittis. Sed nunc felis, hendrerit sit amet odio a, mattis laoreet mi. Quisque diam turpis, convallis at ultrices eu, vehicula a urna. Suspendisse potenti.